Football Business posts
The end of amateurism and the beginning of professionalism came since brands’ money started flowing in football.
Every brand wants to be promoted via major events. Ambush marketing in football has become a part of every brand’s reality.
It is everyone’s question how almost 700 million of Chinese men cannot form a competitive national football squad.
It is very difficult to say who the most marketable player in the world is. Neymar, Messi or Cristiano Ronaldo?